If you didn’t read Part I of this article, you may want to catch up here.

Today I want to talk about a second type of Spa Party that you can utilize, the Make Your Own Spa Products party. So - why the heck you would teach people to make their own products when you are trying to sell them? It’s a fair question and I have 3 reasons why you should.

1. By teaching your customers to make a few simple products, you establish yourself as both an expert and if done correctly, as someone who is passionate about Handmade Bath & Body products. I’ve taught many web and graphic design courses and am often told by former students that each time they apply a technique that I showed them, they think of me and my class. That’s pretty powerful stuff and in the B&B business, it will likely translate into repeat sales.

2. Demonstrating how a product is made proves that you really are the maker of the products and that you are not simply reselling them. You really do know what ingredients are used and why.

3. In today’s economy, budgets are tight. If your potential and existing customers can save a few dollars making some of the products themselves, they will feel better about purchasing the products they cannot make at home.

There are several products that can be taught in a home party atmosphere. Sugar and Salt scrubs immediately come to mind. You can easily find or create wonderful scrub recipes that are both inexpensive and simple to make. Your cost for teaching the class would be minimal if you shop around for deals on oils, sugar and/or salt, fragrance and some sort of container to store the scrub in.

Other products to teach at this type of party would be Milk Baths, Bath Salts, Bath Fizzies, and Facial Astringents. The key is to key it simple and use ingredients that can be found locally to make it easier for your guests to actually make the product again at home.

Make Your Own Custom Soap parties and classes are gaining in popularity too. Generally the party guest/student is charged a minimal fee for supplies. You could perhaps use this model for your spa parties if eating the cost of the materials is out of the question. I personally believe that a minimal investment in ingredients will gain you more sales and more parties, and more sales, and more parties, and more sales…